From blonde screen siren to red-haired tomboy, Chloë Sevigny can assume many guises, and changing hair colour aside, is certainly as diverse a model as any. Although now known predominantly as an actress, she was hired by Sassy magazine in the mid-nineties because of her enigmatic street style.
Pre Miu Miu days: Chloë Sevigny, Street Style Shoot Sassy Magazine 1992(Before its time? It’s 20 years since this magazine fashion feature was published; it seems nothing has changed?)
As well as working for the magazine, she did modelling work before moving onto acting in 1995, starring in the controversial, Harmony Korine movie Kids.
A year later Chloë Sevigny was the face of Miu Miu Spring/Summer ’96 ad campaign (shot by Jergen Teller). Her short cropped hair and androgynous look, lent itself perfectly to the label’s, fresh young look at the time.
Kate Moss & Chloë Sevigny Backstage Miu Miu Fashion Show 1995
It’s 16 years later and she is back as the face of Miu Miu‘s A/W ’12 ad campaign (Shot by Mert Alas); complete with cup of tea and perfectly printed trousers.
Chloë Sevigny Miu Miu Ad Campaign A/W’12
As a pretty big fan of both model and label, I think that Sevigny’s intangible, effortless cool and Miu Miu‘s eccentric chic are, once again a perfect collaboration.
Though featuring in its ad campaigns twice, Sevigny has remained a fan of the brand throughout; wearing pieces in both magazine editorials and at events on numerous occasions.
Editorial: Elle Magazine UK, April 2010, in Miu Miu Photographed By Rankin
Chloë Sevigny in Miu Miu Spring/Summer ’08
Chloë Sevigny in Miu Miu Autumn/Winter ’09
Chloë Sevigny in Miu Miu Spring/Summer ’10
Chloë Sevigny in Miu Miu Autumn/Winter ’12Three cheers for Miu Miu, a huge fashion brand thinking outside the box and choosing a perfect muse for its quirky, alternative style.
All Images via google.