Forever 21 Spring/ Summer '11 Preview

Hey All,

Short of throwing on a bikini and throwing myself off the 40 ft at Sandycove, I could hardly be readier for summer. So I was delighted to get the chance to look at the Spring/Summer ’11 at F21 last week.

After a ridiculously busy start to European trading, Forever 21 is now shoppable and probably worth a visit. Not only are the staff helpful, but they actually know what stock they have and, if not exactly where it is at least, which of the three floors it’s on. (I went in a couple of weeks ago looking for these leather shorts; there were only three pairs left which were behind some other stuff. The staff couldn’t have been nicer in helping me find them).

F21 have also gone al out to cut the prices since they opened too, (By about 30% in some cases) bringing it more in-line with the US and UK stores. Their Spring/Summer ’11 collections are now in store and I got the chance to have a look at some of it last week.

So apart from wanting to buy the midi-length Cowboy boots, the full-length lace dress and the crochet & fringed waistcoat. And wanting to steal the metal-fringing, polka-dot prints and velvet / lace detailing; I tried on one or two other pieces…

An alternative take on colour blocking; clash prints in bold colours:

With braces, two-tone brogues and a cropped tee it all felt a little bit Blondie and a little bit The Specials / 80′s Ska band, and I liked it.

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